Introduction to the Business Administration (General) Program The Business Administration (General) program, managed by the Department of Business Administration, commenced enrolling its first course in 2001. This program provides students with fundamental knowledge of operating businesses in a market economy. By studying this program, students are equipped with in-depth knowledge of key areas in business such as analyzing the investment environment, making decisions; implementing and operating organizational systems; market research, marketing, advertising, and sales; managerial psychology and human resource management; logistics management, risk management, and international business. |
Moreover, this program also provides students with knowledge about import-export and international business. The Bachelor of Business Administration (General) program is built in the form of credits, allowing students to actively choose subjects, lecturers, and study time. To graduate, students need to complete 136 credits, including theory, practice, internship, and a graduation thesis. According to the plan, students will complete the program in four years, equivalent to approximately 17 credits/semester. However, the credit system also gives students great flexibility in shortening the study period to 3.5 years or 3 years. |
Internship Program for Students of the Business Administration (General) Program in 2017 |
Student’s Graduation Proceedings of the Business Administration (General) Program (Course 2014-2018) |
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Link Download The Business Administration (General) Program, 2018
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Created : 20-07-2021
Last modify: 08-11-2023